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Michelle Anderson posted
Engage 2010: The Last Day
It was a clear day in New Orleans on the last day of the Engage 2010 customer conference, which continued the camaraderie and collaborative learning found in the first and second days. The breakout sessions overflowed, smiles lit the rooms, and the conversations that spilled out in the hallways were punctuated by the sound of [...]
Mon, Feb 8 at 9:12PM
Responses to the session:
The Future of Publishing > Media Panel
The Future of Publishing Panel explores the biggest challenges that web analytics faces in the publishing segment and how various types of untraditional media and publishers are using software like Webtrends to move the industry forward. To what e...... [session page]
Frank Lilly:
I was interested to hear how valuable "UV's" and page views are to the panelists. Me too. Are you using the PI (page of interest) parameter to capture your Unique Visitor couts ? If so, how to you determine which pages are counted ?
Any tips on how you make a unique tag for each page of interest ?
Mon, Feb 8 at 5:22PM
(1 comment)
Responses to the session:
Making Analytics Work Across Your Enterprise
The nerd of the Enterprise; ETL, EPM, ERP, BI, CRM, and how the alphabet soup works together for real Enterprise Business Intelligence and Insight.
Adron Hall:
Hello Nancy,
It should be up soon, I'll check in to that and post here & send you a direct message. Thanks for checking out our session. Really enjoyed going through the topic!
Nancy Sepulveda:
I attended your session and am looking forward to the presentation. Please advise when posted online. Thanks!
Mon, Feb 8 at 9:04AM
(2 comments)
Derek Fine posted
Hidden Gems and random thoughts
I'm really excited about the Engage conference next week - I hope you are too. Besides all of the great sessions, it's a fantastic opportunity to meet friends - old and new - and learn about how people just like yourself are solving their business problems at their companies. These relationships will carry on well past the conference itself.
I'm also thrilled to be hosting the session "Hidden Gems and Top 10 Reports in Webtrends Analytics...... [read more]
Derek Fine:
Thanks for all who attended our sessions! The presentations should be here soon. Please contact me directly if you have additional questions and/or if you'd like to provide feedback on our sessions privately or directly, instead of online.
Nancy Sepulveda:
Thanks Derek! Your session was insightful and I am looking forward to the presentation. Nancy
Mon, Feb 8 at 8:41AM
(2 comments)
Responses to the session:
Pat O'Brien's on the River: Bring Engage to a Fitting Conclusion
Close out Engage in style. We’ll be gathering for a festive evening in the Grande Terrace of Pat O'Brien's on the River. The textured walls, antique chandeliers and floor-to-ceiling windows create an air of elegance for the final gathering at Enga...... [session page]
John Hofmeister:
Plz tell me where I can view the pix from the evening.
Sat, Feb 6 at 7:25PM
(1 comment)
Michele Warther posted
Feedback and Presentations
As the sessions and workshops wrap up we'll have the presentations or materials available here for download.
Take a moment to rate the sessions you attended, leave feedback or create your own discussions - we're always open to hear about places for improvement or change.
Thanks!
john kottcamp:
It's been a great conference. Looking forward to getting all the materials/presentations.
Cosmin Dumitrescu:
Thanks Michelle, I would like to see the "turning blogging and social media into profits..." presentation if is available
Michelle Wright:
Is there any way to get the Ignite presentations? The presentation on Branding was outstanding. I'd love to get hold of the slide deck. Some of the others... well, I'd love to get the branding presentation!
Fri, Feb 5 at 5:16PM
(4 comments)
Eric Butler posted
Off-topic: Any runners out there?
A few of us will be heading out for a run each morning before breakfast at the conference. If you're interested in joining us, please drop a reply here, or just meet us at the lobby at 6am.
We don't know New Orleans very well, so we will probably leverage some existing runs we find (does anyone know of any?). Say, 5 miles or so around the city. Perhaps starting with these runs: http://www.mapmyrun.com/find-run/unit....... [read more]
jascha kaykas-wolff:
i'll pass ;)
Eric Butler:
We had a great first-day run today, heading down St Charles Ave to the Garden District...a total of 4.4 mi. Here's the map if you're interested:
http://maps.google.com/maps/ms?ie=UTF8&hl=en&msa=0&msid=110179455293018614683.00047ea191d78a2401ae1&ll=29.941474,-90.06772&spn=0.038229,0.086432&z=14
Tomorrow (Wednesday), we are going to tour the riverfront and french quarter areas. Join us at 6am in the lobby of the hotel!
Derek Fine:
@salman: where were you? :)
Eric, Swope, thanks for the good times.
Fri, Feb 5 at 1:52PM
(7 comments)
Updated Sessions
The Evolution Revolution: An Introduction to Iterative Marketing, Turn Good Results into Great: The Keys to Ongoing Web Site Optimization, If You Want To Go Big - You Have To Go Mobile, Taming the Beast: The Smart Way to Build and Manage Your Web Analytics Program, Repeat Session: If You Want To Go Big - You Have To Go Mobile, Repeat Session: Turn Good Results into Great: The Keys to Ongoing Web Site Optimization
Thu, Feb 4
Michelle Anderson posted
Engage 2010: The Second Day
The first full day of the Engage 2010 customer conference began yesterday morning with a ballroom packed with professionals eager for inspiration into the methodologies of making sense of customer intelligence.
We started off with a short speech from Webtrends’ VP of Marketing Jascha Kaykas-Wolff. Jascha welcomed everyone to New Orleans, explained the philosophy behind the [...]
Wed, Feb 3 at 6:26PM
Kali Kucera posted
Anybody working on social platforms for inTRAnet scenarios?
I'd be interested in listening to your thinking, lessons learned, and observations about platforms inside the firewall.
Richard:
Interesting! Actually the thought of this recently came to me as I begin focusing more on intranet. I'd be interested in knowing if you are looking at doing the same! I definately see social media, at least for our company, as something working it's way from the inside-out.
Kali Kucera:
If anyone would like to talk more on the subject, tonight at Pat O'Briens would be a good opportunity. Just let me know and we'll meet up.
john kottcamp:
We've been working with one of our biggest clients over the last year creating a varierty of social interaction scenarios on several internal portals, all built on SharePoint. Would be glad to dicuss. I can't make O"Briens though. But let's try to connect
Wed, Feb 3 at 2:44PM
(3 comments)
7fig_inc posted
Webtrends and MOSS SharePoint
Let's talk. Also tracking videos in SharePoint is of interest. Any best practice documentation out there?
Kali Kucera:
Would love to listen too. This has to do with my post as well.
Michael Cook:
With video tracking it all comes down to the model of delivery.
Is the video hosted or local content?
Is it embedded content?
What wrapper is being used? (e.g., Silverlight, plug-in, etc...)
The approach will be based on the answers to these three questions.
There are both a video and portal science fair booth open during the morning coffee break tomorrow. Come by to either one and we can discuss it in more detail.
7fig_inc:
Thanks Michael, good discussion. For any other SharePoint users out there, let's try and connect before the end of the conference.
Wed, Feb 3 at 1:27PM
(3 comments)
Alan K'necht posted
Tracking Off-line Conversion
I'll be giving a presentation at Engage on Tracking off-line conversions (specifically conversion that occur over the telephone) using WebTrends. Help me out by letting me know what kind of off-line conversions you are currently or planning on tracking and how you're doing them today.
Are you relating these back to various on-line campaigns?
Kenneth Quandt:
Alan, I wasn't able to attend your presentation. Will you be sharing any slides?
Alan K'necht:
I beleive all presentation are going to be put on-line by WebTrends. If not email directly and I'll be happy to send them to you.
Michele Warther:
We'll be adding all the final presentations over the next day or so, including videos of the general sessions.
Wed, Feb 3 at 8:17AM
(9 comments)
Michelle Anderson posted
Engage 2010: The First Day
Yesterday was a very big day for Webtrends, our customers, and our partners. Now, after months of planning, promoting, and pulling together a plethora of particulars, Engage 2010 began at 7am with the opening of the registration table on the mezzanine of the stunning, historic Roosevelt Hotel in the French Quarter of New Orleans.
I assisted [...]
Tue, Feb 2 at 7:45PM
Michelle Anderson posted
Targeting added to Webtrends Optimize!
As a tech geek, one of the best parts of working for Webtrends is playing with new technology. I’ve seen Optimize evolve over the past few years and although it has made huge strides, this is, no doubt, the biggest release.
I have never been more excited to use a new version of Optimize.
Today we [...]
Tue, Feb 2 at 1:36PM
Till Schönberner posted
Your New Orleans fotos
I wonder if you also took some New Orleans pictures as a tourist with yourself on it.
Tue, Feb 2 at 8:08AM
(0 comments)
Michelle Anderson posted
Announcing The Great Data Geek Giveaway
Do you “get” data? Do you enjoy processing it, extracting meaning from it, and communicating the story that data tells? If someone asked you if you love data so much why haven’t married it yet, would you reply that if it was a statistical possibility you most certainly would have long, long ago. Or [...]
Mon, Feb 1 at 12:01PM
Till Schönberner posted
RSS Feed Tracking with WebTrends
I wonder if anyone has experiences tracking RSS Feeds with WebTrends. I'd be interested in technical details as well as from a business point of view.
Louis Soran:
Are you talking about tracking the distribution and consumption of the feeds themselves or tracking the traffic you receive from RSS feeds? We use FeedBurner to serve many of our RSS feeds, and while they do provide us with some high level numbers on distribution, we pay the most attention to the traffic that actually ends up on our site. We give the links in our RSS feeds a couple of extra parameters that we then use WebTrends to report on (FeedName and FeedType). You can even track RSS feeds in the same way you would track a Marketing Campaign using a WT.mc_id, which would allow you to leverage the visitor history and the Marketing Campaign reports.
Till Schönberner:
Thanks for your answer, Louis. I am looking forward to meeting you these days.
I'd like to set up a tracking of RSS from scratch to draw basic conclusion about the acceptance of different feeds.
I think feed requests, item views and click on feed link (for further detail) are reasonable metrics to measure.
Your whole distribution goes over FeedBurner? We're planning to distribute the feeds with an own tool. How do you get the figures from FeedBurner into WebTrends?
So you don't track the views of an RSS item at all?
For the links, do you track those clicks on the profiles for the diffrents clicks or do you use a specific WebTrends-Profile to track all RSS Feeds?
Mon, Feb 1 at 11:57AM
(2 comments)
Tai Yee posted
for those who marked KPI as an Interest
Just wanted to share this site that I found to be useful -- you may already be aware of it, but for those who are not, you might want to check it out:
http://kpilibrary.com
Sun, Jan 31 at 5:55PM
(0 comments)
Myllisa Patterson posted
WTEngage on foursquare
We set up WTEngage on foursquare. Whoever is the Mayor by 11:59pm on Wednesday the 3rd wins a Kindle! http://bit.ly/c57HqE
Fri, Jan 29 at 5:46PM
(0 comments)
Responses to the session:
Communilytics 101: How to Accurately Measure Your Social Media Investments
Sean Power, Deanna Meyler, and Justin Kistner will answer some pressing questions about how to measure the performance of your social media program. This workshop will focus on topics like funnels, metrics, and actionable insights. We will not rev...... [session page]
Michele Warther:
@adam - we've got a few more openings now, please join us
Adam Reiter:
Open up another spot for me!
Fri, Jan 29 at 1:09AM
(2 comments)
Michelle Anderson posted
Webtrends works on the iPad
This was shared internally, and I thought it was good material to share on our blog. Here are some shots of the Webtrends iPhone app running in the iPad simulator (this is with no code changes):
Thu, Jan 28 at 9:03PM
Susan Schultze posted
Migrating to On Demand
We are in the process of migrating from our analytics software solution to On Demand. I'm interested in hearing from others who have migrated to On Demand, or are also in process.
Wed, Jan 27 at 12:45PM
(0 comments)
Michelle Anderson posted
Scott Hoffman/Stephen Baker Interview on the Social Media Remix Show
Hey, lookit this!
Scott Hoffman of Cliqology, who is scheduled to
discuss the topic "discovering consumer intent through social media and real-time web" in one of the General Session: Sprints has interviewed Stephen Baker... [read more]
Scott Hoffman:
Thanks, the interview will give a great primer into the what Steven will speak about...I interviewed him a few days after his keynote at OMMA
Tue, Jan 26 at 2:47PM
(1 comment)
Michelle Anderson posted
Video walkthrough of the Webtrends iPhone app
** Update – The latest version corrects an issue for iPhone users outside of the US. Download the updated version here.
Mon, Feb 8 at 9:12PM
Deanna Meyler PhD posted
Communilytics 101
The Communilytics 101 panel would like to know what your questions are. Please share topic ideas here to hlep us organize our thoughts.
Mon, Jan 25 at 8:43AM
(0 comments)
Responses to the session:
General Session: Welcome & Opening Remarks, Sprints
The stage for Engage 2010 is set by MC Rives followed by a rapid pace of industry leaders that include:
- Jascha Kaykas-Wolff, VP of Marketing at Webtrends...... [session page]
Claire D'Antoni:
Kowabunga- LOOKING FORWARD TO HEARING MORE ON OPTIMIZATION!
Casey Carey:
Surf is up! Grab your board and let's catch some waves.
Are you ready for the Wave of Optimization? It's going to be a great day at the beach.
Casey
Fri, Jan 22 at 8:02PM
(2 comments)
Responses to the session:
Webtrends Product Roadmap
Webtrends Product Roadmap with Casey Carey, Webtrends' VP Product
Casey Carey:
I’m starting to work on the Strategic Road Map presentation this weekend - wow what a difference a year makes. Not only have we delivered on our promises, we have a more refined and exciting vision of the future. So, stay tuned.
Anything specific you would like to hear about in the presentation? Love to hear your thoughts.
Casey
Fri, Jan 22 at 7:56PM
(1 comment)
Ed Chandler posted
Off-Topic: Any karateka out there?
Hey, I saw the other topic about people getting together to run and that reminded me to post something similar.
Last year in Las Vegas, on the last day, some guy on the shuttle and I realized we were both karate instructors. Each of us wished we'd known so we could have worked out together, so here's the call...
If anyone out there is a fellow karateka, I'll be finding somewhere (fitness center, maybe) to work on kihon and kata while I'...... [read more]
Fri, Jan 22 at 3:10PM
(0 comments)
Michelle Anderson posted
In need of better data integration, AdBrite switches to Webtrends
AdBrite is one of the largest online ad networks. As such, they generate massive amounts of data (over 1 billion impressions a day on over 110,000 sites) that are handled by many systems. They were looking for a solution that has the ability to measure all of that data in order to provide detailed insight [...]
Thu, Jan 21 at 2:49AM
Responses to the session:
Presentation Karaoke
Ever been on stage ready to give a presentation when your mind goes blank? And you realize that you have to go on and present anyway? That's the idea behind Presentation Karaoke. Slideshows are randomly downloaded from the web, and then each prese...... [session page]
Kristyn:
Who are the lucky presenters? Or is it anyone . . . sounds like a riot. With my luck I'd get something I know nothing about.
Michelle Anderson:
I've heard great things about Presentation Karaoke. I'm looking forward to it!
Justin Garrity:
Presentation Karaoke is a blast if you've never tried it. All presentations are selected beforehand. Each presenter sees the PowerPoint for the first time on stage along with the audience. A panel of American Idol style judges provides valuable feedback to each presenter following their performance. The bigger the crowd, the more fun it is. Don't miss it.
Mon, Jan 18 at 6:20PM
(5 comments)
Responses to the session:
User Experience Revolution at Webtrends
2009 was a big year for Webtrends. 2010 will be much bigger. Justin Garrity, the director of User Experience, will present the radical shift that has taken place at Webtrends regarding design and usability
Justin Garrity:
he title should be: The User Experience Revolution Continues :)
2009 was a big year at Webtrends and for Webtrends customers. We updated TagBuilder, introduced the URL Generator for consumption of our new REST based Web Services, Introduced Analytics 9 Insight, and updated OnDemand's look and feel. Compared to 2010, 2009 will seem tame.
During this presentation, I will walk through the thinking behind the UX revolution and introduce ideas and concepts that are shaping 2010.
Mon, Jan 18 at 6:13PM
(1 comment)